Fur free shops

Fur Free Shops is an international campaign launched by coalition “Fur Free Aliance”. Main mission is providing reliable information about fur to customers. Diverse joined group of nearly 1000 companies which did not sell and are not selling natural fur products.

The goal of the campaign is to stand out those brands that are not using natural fur in their collections. Thus, the Diverse brand has joined an active community that encourages people to make conscious choices. By taking a firm position, the company expresses clear opposition to the cruel treatment of animals.

This attitude is appreciated by a growing number of consumers. Customers are determined to support brands that renounce the use of materials related to the fur industry in their collections.